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Poshmark is the most extensive online social marketplace for fashion where anyone can buy, sell and share their style with others. It is basically a community where members can buy and sell with confidence and ease.
Users can shop from hundreds of thousands of Boutiques and Closets for new and gently used fashion at prices up to 70 percent off retail – all from their smartphone or on the web. They can list an item for sale in less than 60 seconds with the free iPhone, iPad, Android app, or on the internet.The company was launched by Manish Chandra, the former CEO and founder of Kaboodle in 2011 and is headquartered in Redwood City, California.
Poshmark has over 3 million sellers who post about US$4 million worth of fashion inventory to the site every day.Its mission is to make shopping easy and entertaining by connecting people around to share their love of fashion while enabling entrepreneurs to become the next generation of retailers.
Poshmark hosts four posh parties per day within the app with different party themes. Posh Parties are virtual shopping occasions where fashion fans catch up in the Poshmark app to share, shop and sell clothing and accessories.Once the party is finished, users can check out the different showrooms to shop for items collected and shared in the party.
Poshmark also started a voice-enabled service available through Amazon’s assistant wherein users can request guidance in selecting a particular outfit or style, and sellers will upload personalized outfit suggestions to the shopper’s online account on Poshmark.It is available on iOS and Android. In July 2016, Poshmark introduced the option to buy and sell men's and children's clothing and accessories also.
The company, which now operates only in the United States, is also planning on launching in Europe in 2018.
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