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In the year 2008, a revolutionary e-commerce website was birthed by IIT-ian Manu Agarwal, that provided everything a household required. Naaptol is a billion dollar company that was started with a mere 50 lacs and reached its peak in a short time. Agarwal, who always liked a single website having everything that one needs, so he thought of this venture in its times, creating one of the pioneers in the e-commerce industry.
Naaptol has a website as well as a live tv telecast advertising all of their products. With everything from apparels, footwear, beauty and jewellery to mobile phones, appliances, home and kitchen accessories, and toys, Naaptol comes out as a one-stop shop for everything you need. It is also known to have a reputation for selling uberaffordable products along with a lot of variety.
With sarees, lehengas and a majority of ethnic wear, Naaptol serves the Indian woman. For men’s wear, innerwear, trousers, jeans, and jackets are available. The website is popular for its home decor and kitchen needs. Mixers, food processors, coffee makers, vacuum cleaners, and even air coolers are some of the items that the ‘Home & Kitchen’ section provides. Naaptol attracts its customers with tempting offers and discounts that you can see all year round.
Naaptol had a huge fan-following over the last decade but kept decreasing gradually. Even with its concept and variety, Naaptol proves, time and again that their customer service is extremely poor. It sometimes proves to be fruitful but mostly, the users are not satisfied and are convinced that Naaptol is a fraud company. Restocking is done rarely and while there is an abundance of the categories of products, the quantity and stock of products is not much.
The e-commerce giant often sends defective products with no purchase invoice, making it difficult for the customer to carry out refunds. The delivery is also known to be later than promised. Customers claim that the customer care executives are lethargic and quite rude.
Overall, Naaptol is advisable for someone who’s in need of a cheap product regardless of its quality.
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